The Case of the "Lost Patients"
How a national giant was losing local patients due to a simple digital error, and how we fixed it.
The Invisible Crisis
Imagine being the most trusted name in Homeopathy across India. You have 200+ clinics. You spend millions on TV ads. Patients know your name.
But when a patient in **Amritsar** searches on Google Maps for "Homeopathy clinic near me", your clinic appears... at #7. Below smaller, unknown clinics. Why?
We audited their digital presence and found a critical error: Inconsistency.
- Website Address: "SCO 32, Dist. Shopping Centre"
- Google Maps Address: "SCO 32, District Shopping Center"
To a human, it's the same. To Google's bot, they are two different businesses. Google got confused and stopped ranking them.
The HS Infinity Rescue Mission
We realized that Dr. Batra's didn't need more branding; they needed Hyper-Local Precision. We launched a 3-step recovery plan:
Website and GMB data did not match. Users got wrong directions. Google lost trust.
We standardized NAP across all 200+ clinic pages. Added Local Schema. Synced perfectly with GMB.
We didn't just fix the SEO. We launched **Performance Max for Store Goals**. Now, when someone near a clinic searches for "Hair Fall Treatment", they see an ad that says "Dr. Batra's is 1.2 km away. Call Now."
๐ The Clinic Footfall Surge
(Before Fix)
(After HS Infinity)
*Data represents increase in 'Get Directions' and 'Call' clicks on Google Maps.
Is Google Sending Your Patients Elsewhere?
Don't let small errors cost you big business. Let's audit your local presence.
๐ฉบ Get a Free Local Audit